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WISH YOU COULD BE FULLY BOOKED WITHOUT THE OVERWHELM, HUSTLE, OR TREND CHASING?

Brand strategy is what separates successful brands from forgotten businesses, but finding a straightforward DIY process can feel like searching for a needle in a haystack.

 

Booked & Branded: Brand Strategy Formula is a self-paced, DIY course that simplifies brand strategy, breaking it down into easy and actionable steps so you can create solid foundations, without the stress and overwhelm.

Let me guess, you know how important brand strategy is and you'd love to have a go at creating your own but you've hit a wall. You've tried piecing together bits of advice from various experts, but nothing seems to stick and you've ended up completely overwhelmed and more confused than ever.

Do nothing and you risk stagnation in a fiercely competitive market. Brand strategy isn't just a solution—it's the compass that will guide you out of the confusion, providing clarity and direction to transform your brand into a powerhouse of success which attracts not just any clients, but the aligned ones that light up your soul and your bank account.

A SOLID BRAND STRATEGY SHOULD BE WITHIN EVERY BUSINESS OWNER'S REACH, EVEN IF YOU CANT AFFORD TO HIRE A BRAND STRATEGIST

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TO STAND OUT AND BE IRREPLACEABLE, YOU NEED A STRATEGIC ADVANTAGE. LET'S FIND YOURS.

WHY BOOKED & BRANDED IS THE BOMBBBB

It's self paced: You know how much time you're able to commit. Whether you're working on a side hustle or neck deep in the client work, you choose how much time to commit each week.

It's based on years of experience: I've been doing brand strategy with 1:1 clients for several years and I've seriously refined the process. You get access to strategies that aren't just theoretical, they're tried, tested, and proven to deliver results.

You get lifetime updates: Every time I update a module or release new bonuses, you'll get them! No extra cost.

It's holistic (everything connects): You'll take a holistic approach to brand strategy, covering everything from audience analysis to client communication. You'll learn how to create a strategy that resonates with your target audience and sets you apart from the competition.

The ROI is priceless: It isn't just an expense, it's an investment in your brand's future. With the skills and strategies you'll learn, you'll be able to charge higher rates, attract better clients, and generate more revenue for your business. You can make your money back after just one client. Easy right?

WHO IS BOOKED & BRANDED FOR?

It's perfect for you if you're not quite ready to invest in a 1:1 brand strategy service or if you'd prefer to DIY.

Brand strategy is largely universal but there are particular strategies in Booked & Branded that are perfectly curated for these audiences. If you're not one of the below audiences or if you're not sure whether PFYP is a good fit for you, just drop me a message and I'll let you know. I'll never suggest you join if it won't be a great fit so you're in safe hands.

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female business owner in front of a blue sky
laura james looking at the camera

IT'S YOUR TURN TO CREATE AN OBSESS-WORTHY, SCROLL-STOPPING BRAND THAT WILL TURN HEADS AND ATTRACT PERFECT FIT CLIENTS

It’s all about you. I’m willing to bet you already have all these secret skills and strengths inside you that you could use to create a brand that is truly distinctive and transformational.

 

You just need an actionable roadmap to refine it into a strategy that will act as your foundation in business for years to come. One that perfectly reflects your style and captures the attention of not just ideal clients but those 'out of your league, never thought I'd book you' kind of clients.

You'll have access to a full brand strategy course that you can study at your own pace as well as top-notch resources and tools that the pros use every day to create a cohesive and professional online presence.

All sounds great but what's actually included? Glad you asked! You'll deep dive into these elements:

  • From Branding Basics to Mastery - Uncover the vital fundamentals that form the backbone of your unforgettable brand identity. This module lays the groundwork for your entire brand strategy, ensuring you don't overlook the essentials that set the stage for success.

    😥 Before: You're navigating the branding world without a clear map.
    💃🏽 After: Gain a rock-solid grasp of essential branding fundamentals – the unmissable keystones for every successful brand.

  • From Guesswork to Precision - Decode the intricate details of your ideal audience for laser-focused marketing. Understanding your audience is crucial; this module helps tailor your brand's voice to speak directly to the hearts of your ideal clients.

     

    😥 Before: Your marketing feels like a shot in the dark.
    💃🏽 After: Master the art of understanding your audience, knowing them as intimately as a lifelong friend.

  • From Confusion to Clarity - Design a customer journey that turns prospects into loyal fans. A clear customer journey is integral to guiding your audience smoothly from discovery to purchase, enhancing customer experience and conversion rates.

     

    😥 Before: Your customer's journey feels more like guesswork than strategy.

    💃🏽 After: Create a clear, effective roadmap that guides your customers from first glance to loyal patron.

  • From Observers to Innovators - Leverage competitive insights to carve out your unique niche in the market. By understanding your competition, you can differentiate your brand and offer unparalleled value that sets you apart.

     

    😥 Before: Your competitors are mysterious, almost untouchable entities.

    💃🏽 After: Uncover the secrets of your competitors, turning insights into your strategic advantage.

  • From Undefined to Unmistakable - Discover your brand's personality for a deeper connection with your audience. A well-defined brand archetype makes your brand relatable and memorable, fostering a strong emotional connection with your customers.

    😥 Before: Your brand's personality is as vague and lacks connection.

    💃🏽 After: Discover and embrace your brand’s unique archetype, infusing your messaging with irresistible charm and character.

  • From One-size-fits-all to Tailored Messaging - Master the art of speaking to diverse audience awareness levels for maximum impact. Understanding the varying levels of audience awareness allows for more effective communication and resonant messaging.

    😥 Before: You’re unsure how aware your customers are of their needs and your brand.

    💃🏽 After: Tailor your approach to different awareness levels, ensuring your message always hits home.

  • From Generic to Iconic - Craft compelling messages and taglines that capture the essence of your brand." Powerful messaging and memorable taglines are essential for brand recall and establishing a strong market presence.

    😥 Before: Your brand's voice is a whisper lost in the noise.
    💃🏽 After: Craft powerful, memorable messaging and taglines that echo in the minds of your audience.

  • From Naming to Claiming - Choose a brand name that resonates and remains memorable. Your brand's name is often the first touchpoint for customers; making it impactful and relevant is crucial for lasting first impressions.

    😥 Before: Finding the perfect name for your brand feels like an impossible puzzle.

    💃🏽 After: Unlock the secrets to a name that’s not just a label, but a powerful first impression and enduring legacy.

I'M LAURA JAMES, QUEEN OF STANDOUT BRANDS AND BRAND STRATEGY BESTIE

Who is she, and why should I trust her?

MY CLIENTS LOVE THIS COURSE CONTENT

Are you ready to finally get your business foundations in place and claim your rightful spot at the top? Let's create a strategy that all your competitors will be jealous of.

I'm Laura James and it's my pleasure to welcome you into Booked & Branded: Brand Strategy Formula. I bring to the table years of experience as a strategist, lead designer, and all-around creative powerhouse. I've honed my craft with love and dedication, helping businesses worldwide craft and refine their brands so they can fill their calendars with engaged clients on repeat.

 

My design style is bold, impactful, and timeless, yet always on-trend, ensuring that every business I touch shines brightly in its own unique way. So, if you're ready to experience a brand transformation like no other, then you've come to the right place. Let's make magic happen together.

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PAYMENT PLAN

3 Payments of £111 GBP​

Available for all projects, for those who need that extra breathing room.

 

I don’t believe in punishing you for needing or wanting to pay in instalments.

 

Need more than 3? Just email info@laurajamesgraphics and I'll send you your own payment link.

What's included?

✅  Instant access to the course platform

✅  Bonus content and template bank

✅  Lifetime content updates

PAY IN FULL

1 Payment of £333 GBP​

Want to get payment out of the way and get EXCITED about your brand? Pay in full is here for that! You'll also get some nice bonuses that will help you to keep learning and growing your business.

What's included?

✅  Instant access to the course platform

✅  Bonus content and template bank

✅  Lifetime content updates

💌  PIF Bonus: A free 30min strategy call with me within 6 months of purchasing

💌  PIF Bonus: £100 shop credit 

WITH BOOKED & BRANDED, YOU WILL:

✅  Gain confidence in your pricing and stop constantly undercharging out of fear that cheaper brands will steal your clients.

✅  Overcome imposter syndrome and stop second-guessing every decision or feeling sick at the thought of sharing your rates.

✅  Stand out from the competition and stop comparing yourself to other service providers who seem to make it look easy. 

✅  Build a solid business foundation instead of spending hours piecing together advice from every business owner, YouTube video and bro marketer's book that you can find.

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SIT BACK AND IMAGINE THIS

You just popped on your headphones in your favourite cafe and cranked up your volume to listen to the Booked & Branded video training. A few lattes later, you're almost done crafting your brand strategy.

 

You've done the work and the research. You know the strategy works perfectly for your ideal client's buying style. You've catered to their struggles and their goals. It's personal, it's cohesive, and it's giving you deep down confidence that makes you glow.

Fast forward to the next day when you hit share on a new service offer that looks so good and reads so well that you seriously consider buying it yourself.

 

Before heading out to dinner, you hear your phone buzz with a new client who booked your service. Get used to it because this is about to be your new reality.

All of this and more is possible with Booked & Branded: Brand Strategy Formula.

 

It's time to use a proven brand strategy structure to CASH IN on the incredible services you offer and skyrocket your bookings and income - on autopilot!

A NO RISK GUARANTEE YOU CAN'T RESIST

I believe so much in Booked & Branded: The Brand Strategy Formula that if you aren't satisfied after 14 days of joining, I'll refund you, no questions asked.

HOW MANY ENQUIRIES DO YOU MISS OUT ON DAILY BECAUSE YOU DON'T HAVE A STRONG STRATEGY?

If you've made it through everything I've written so far, you know your business needs an update. Clients are looking for someone like you right now, and they're searching the internet, credit card in hand (or at least stored in their phones).

The question is: are you putting yourself and your offers out there in a way that makes it easy for people to say "heck yes" to booking you? Are you answering their questions and giving them the confidence to buy from you? Or are you accidentally deterring even the most confident buyer with a clunky strategy that creates more questions than it answers?

Inside Booked & Branded, I'll show you how to create a brand strategy that turns all the maybe's into "YES! Here's my money". Whether you're running ads or selling organically, your new clarity will help you sign more clients and make more money without you working harder or getting on another unpaid sales call (unless you want to).

Are you ready to get so many booking notifications that people will be asking you why your phone doesn't stop vibrating - ever?

PUT A FINGER DOWN IF

🖐🏽 You find yourself constantly undercharging out of fear that cheaper brands will steal your clients 

🖐🏽 You struggle to make potential clients see the value of you and your offers

🖐🏽 You're comparing yourself to other service providers who seem to make it look easy and you're not sure how

🖐🏽 You feel sick at the thought of sharing your rates

🖐🏽 You're second-guessing every decision you make for your business so everything takes forever

🖐🏽 You're plagued by self-doubt and imposter syndrome, making it difficult to confidently show up

YOU'VE GOT QUESTIONS? I'VE GOT ANSWERS!

  • Absolutely! I strongly (STRONGLY) recommend it. A solid brand strategy is essential for standing out in today's competitive market. Without it, your brand design lacks depth, resonance, and impact. Are you eager to attract your dream clients, stand out from the competition, and foster lifelong fans? If so, strategy is your secret weapon!

  • Booked & Branded is a self-paced course designed to simplify brand strategy and provide you with actionable steps to create solid foundations for your business without the stress and overwhelm. It's your roadmap to crafting a brand that resonates with your audience and sets you apart from the competition.

  • This course is perfect for business owners who want to take control of their brand strategy but aren't quite ready to invest in a 1:1 brand strategy service. Whether you're just started your brand or are looking to book better clients, this course is for you if you're looking to DIY your brand strategy.

  • Booked & Branded: Brand Strategy Formula is based on years of real-world experience. You're not just getting theoretical advice, you're getting tried and tested strategies that have been proven to deliver results for my clients. Plus, you'll have lifetime access to updates and bonuses, so you stay ahead of the curve.

  • I love your go-getter attitude! As soon as you sign up, you have instant access to the platform, on-demand lessons, templates and bonuses.

  • Absolutely! I believe so much in the Profit From Your Passion framework that if you're not satisfied within 14 days of joining, I'll refund you, no questions asked.

  • I'm fully aware that I could easily charge 3-5x for this content, and I do charge ££££'s if I'm the one creating the brand strategy for you using this exact method. But I've priced it this way because I want to see you succeed. And because I know what it's like to try and get your business off the ground without a strong brand (it was miserable, and I ended up having to give up on my first biz in 2018). I don't wish this experience on ANY owner, so I've priced in order to be affordable to as many people as possible.

  • That's perfectly fine! The lessons and resources are designed to be cost-effective and tailored to fit any budget. I will show you how to make the most out of your resources and still achieve great results. I'm the queen of sourcing cost effective ways to do something so you're in safe hands!

  • The beauty of Profit From Your Passion is that it's self-paced, so you can choose how much time you want to commit each week based on your schedule. Whether you're working on a side hustle or neck-deep in client work, you have the flexibility to tailor the course to you. Each module is a couple of minutes long, in bitesize chunks so you can master your strategy without sacrificing your schedule.

  • Absolutely! Profit From Your Passion is designed to be user-friendly and accessible to everyone, regardless of technical skill level. The lessons are clear and easy to follow, with step-by-step instructions to guide you through each module. If you're not comfortable with the course platform, drop me an email at info@laurajamesgraphics.com and I'll jump on a video call with you to talk you through it.

  • Of course! Feel free to reach out with any questions or concerns you may have. I'm more than happy to provide additional information or discuss how Profit From Your Passion can help you achieve your goals. Your success is my success, and I'm here to support you every step of the way.

  • Yes, I offer a payment plan option to make it more accessible for those who need some flexibility with their budget. You can spread the cost of the course over multiple payments, allowing you to invest in your business without any financial strain.

  • Self-paced courses offer the flexibility to learn at your own pace and fit around your existing commitments. If you prefer to learn independently and enjoy having control over your schedule, then Profit From Your Passion could be a great fit for you.

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LET'S CREATE A BRAND STRATEGY THAT'LL ACTUALLY GET CLIENTS

What are you waiting for? Jump into the self-study brand strategy course here!

Wanna jump on a quick call first to make sure it's a good fit? I get it! Tap to book a free 30min call. I'm sure we're gonna be besties.

With Booked & Branded: Brand Strategy Formula, you'll transform your mindset, refine your skills, and make you a sought-after expert in your niche with the confidence to charge high ticket and have a bank account that doesn't make you cringe.

IT'S TIME TO STOP SPENDING HOURS ON GOOGLE OR CHAT GPT TRYING TO FRANKENSTEIN A STRATEGY ON THE CHEAP. IF YOU'RE SERIOUS ABOUT YOUR BUSINESS, YOU NEED REAL, STRONG FOUNDATIONS.

Constantly Undercharging: You'll be able to confidently set your prices based on the value you provide, not on what others are charging. No more undercharging.

Imposter Syndrome: You'll get strategies and mindset exercises that overcome limiting beliefs, so you can stop the self-doubt and be confident in your brand.

Comparison Trap: You'll discover your own path to success, learning proven techniques that set you apart so you can carve a unique place in the industry.

Fear of Sharing Rates: You'll gain confidence to stand by your price, knowing that you offer insane value to your clients. No more rate-related sales call anxiety.

Struggle to Convey Value: You'll be able to convey your USP and have potential clients understand the transformative impact you can have on their brand.

Decision Paralysis: You'll gain clarity and direction, learning to make informed decisions quickly and confidently so you can start taking decisive action.

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