.png)
REDISCOVER, REBUILD & REIGNITE YOUR BRAND IN JUST 4 WEEKS
Running your business shouldn’t feel like a constant uphill battle. You started with a passion, but somewhere along the way, the joy got lost.
Brand Breakthrough is here to reignite that excitement. We'll do a full brand audit and define your audience, market, signature offers and messaging so you know exactly how to become to go to expert in your clients eyes.
4 WEEK BRAND STRATEGY PROGRAM FOR SERVICE PROVIDERS & DIGITAL PRODUCT SELLERS
PUT A FINGER DOWN IF
🖐🏽 You find yourself constantly undercharging out of fear that cheaper brands will steal your clients.
🖐🏽 You’re tired of hearing, “I need to think about it,” on sales calls, because clients aren’t convinced of your value, no matter how much you explain.
🖐🏽 Sales have plateaued despite all your hard work, and you feel like you’re throwing spaghetti at the wall—launching new offers, trying new strategies, but nothing seems to stick.
🖐🏽 Marketing feels exhausting because you’re guessing what to say, which leads to burnout and little to no results.
🖐🏽 You compare yourself to other service providers who make it look easy, but you’re burning out trying strategies that don’t align with how you like to show up.
🖐🏽 Self-doubt and imposter syndrome are holding you back from confidently sharing your services and charging your worth.
🖐🏽 You feel physically sick at the thought of sharing your rates and can’t shake the fear that clients will walk away when you do.
🖐🏽 You’re drowning in daily tasks, leaving no time for the ‘big picture’ or strategic growth that could move your business forward.
🖐🏽 Your initial passion is fading, and you’re starting to wonder how to reignite that excitement you had when you first started.
🖐🏽 You’ve tried stitching together free advice from webinars or copying other businesses' strategies, but it always feels like a bad fit for your brand.
It’s easy to feel like growing your business and income is complicated and always just out of reach. Maybe you’ve thought that if you just hustle harder or work longer, things will finally click. But the truth is, hard work without a clear strategy leads to burnout, not breakthroughs.
Maybe you’ve tried mimicking strategies from webinars or watching every free masterclass, but you’re still not seeing the results you want. The thing is, generic advice can only get you so far because what your business needs is a custom strategy that speaks directly to your audience.
That’s where our Brand Breakthrough Sessions come in.
This isn’t a cookie-cutter solution. Over 4 weekly sessions, I’ll help you cut through the noise and create a tailor-made brand strategy that’s aligned with your strengths, vision, and the market so you can craft a brand strategy that’s tailor-made for YOU. No more second-guessing, and no more forcing strategies that don’t fit.
Ready for a brand breakthrough? Booked your project today!
CREATING YOUR BRAND STRATEGY SHOULDN'T BE AS COMPLICATED (OR FRUSTRATING) AS TEACHING YOUR GRANDPARENTS HOW TO ORDER FOOD ON UBER EATS
INTRODUCING BRAND BREAKTHROUGH
This 4 week brand strategy and coaching service is designed to help you create a crystal clear brand strategy that positions you as the go-to expert and makes you 100% confident in your offers and the value that you bring.
You’ll be fully supported every step of the way with weekly personalised 1:1 calls and Slack access for real-time feedback.
BRAND BREAKTHROUGH IS THE BOMBBB. IT'LL HELP YOU TO...
Cconfidently set prices based on the value you provide your clients, not on what others charge. No more mad dash discounting for a quick sale.
Define what makes you and your offers unique so effectively that potential clients already feel the transformative impact you could have on their brand.
Master your mindset so you can overcome limiting beliefs, stop self-doubt, and be confident in your brand. With the strategy and intention behind every choice, you'll be itching to share your sales pages.
Define your own path to success, learning proven brand-building techniques that set you apart so you can carve a unique place in the industry. No following the crowd.
Get the confidence to stand by your services, knowing that you offer insane value to your clients. No more rate-related sales call anxiety.
Brand strategy is your business's game plan for how you want to be perceived and remembered. Let's break it down in plain English:
Brand strategy is like defining a unique personality for your business. It's deciding who you are, what you stand for, and how you're going to show that to the world.
Think of it this way - if your business was a person at a party, brand strategy would be:
• How they dress
• What they talk about
• Who they hang out with
• What they're known for
• The impression they leave when they go home
It's the blueprint that guides all your business decisions, from your visuals to your voice, your prices, and even the clients you choose to work with.
Brand strategy is…
Your north star: It guides all your business decisions, from the clients you take on to the projects you pursue.
Your secret sauce: It's what makes you different from every other business out there doing similar things.
Your client magnet: It helps attract the right people who'll love working with you (and happily pay your rates).
Your confidence booster: It gives you the tools to charge your worth without breaking into a cold sweat.
Your story blueprint: It helps you communicate your value in a way that clicks with your audience.
Essentially, brand strategy is about making your business unmistakably YOU. So clear and consistent that your ideal clients feel like they know you before they've even worked with you.
In practical terms, it involves defining why you exist, what you believe in, how you communicate, where you fit in the market and what clients can expect from you.
It's not just about looking good (that's brand identity). It's about being strategically, intentionally and undeniably you in every aspect of your business.
Without brand strategy, you're just throwing spaghetti at the wall. With it? You're the go-to expert people can't wait to work with.
Ready to get strategic? Let's cook up a brand strategy that's so you, it hurts.
BUT WAIT, WHAT IS BRAND STRATEGY AND DO I NEED IT?
Four 1:1 strategy calls to guide you through the brand strategy process. We’ll do a brand audit and define your audience, market, offers and messaging.
A brand book of your finalised strategy and messaging that you can refer back to whenever you create a new offer or adjust when you need to pivot.
Slack access to me for four weeks. Got questions? Need feedback? Message me anytime. You’ll have real-time support for an entire month.
Student-only discounted price for Brand Therapy sessions with me so you can get my feedback on any part of your brand, even after your project ends.
SO WHAT'S INCLUDED?
HOW DO WE STRUCTURE THE CALLS?
Week 1 - Full Brand Audit: We’ll start with a deep dive into your current brand. What’s working? What’s not? You’ll get an honest audit and recommendations on where to level up so that your brand resonates with the right people.
Week 2 - Audience & Market: We’ll define who your ideal clients are, what they care about, and how to position your brand in a way that captures their attention and trust. No more guessing or hoping they’ll stumble across your page—you’ll know exactly who you’re talking to.
Week 3 - Signature Offer: Together, we’ll create or refine your signature offer, making sure it’s irresistible to your target audience. We’ll highlight the value you provide and communicate it effectively so it aligns with what your clients are craving.
Week 4 - Messaging: Finally, we’ll develop messaging that’s irresistible and consistent so you can write compelling content and positioning yourself as the go-to expert. We’ll refine everything from your tagline to your core brand story.
HI, I'M LAURA JAMES, YOUR FRIENDLY NEIGHBOURHOOD BRAND STRATEGIST, BRAND AND WEB DESIGNER 🤙🏽
Who is she, and why should I trust her?
I created the Brand Breakthrough service after seeing too many clients struggle to stand out and build a loyal community around their offers.
I know you see others in your niche thriving, and you wish you could feel that same confidence in your own offers. You dream of being booked out with perfect-fit clients and waking up excited to start work, but instead, you're tired and overwhelmed, wondering how they do it.
Trust me, I've been there. I know what it's like to try and get your business off the ground without a strong brand (it was miserable, and I ended up having to give up on my first biz in 2018).
That's why the Brand Breakthrough program is built around achievable, challenge-like wins so you can define your own brand strategy instead of Frankensteining other people's strategies into your own.
Business gets to be easy, I promise. You can build a brand that you love without jumping on trends or surrendering yourself to the algorithm, you just need a strong brand strategy.
Ready to build a brand that gets noticed? Let's start your Brand Breakthrough!
WHAT MAKES BRAND BREAKTHROUGH DIFFERENT FROM OTHER BRAND STRATEGY SERVICES?
🏁 It’s completely customised. Forget one-size-fits-all solutions. Brand Breakthrough Sessions are tailored specifically to your business needs, ensuring that the strategies you implement are relevant, actionable, and designed to get results.
🏁 It’s collaborative, not DIY. You’re not left guessing or piecing things together. With four 1:1 calls and free 1:1 access to me via a private Slack chat, you get real-time feedback and support. For those who struggle to take action, having a reliable cheerleader and accountability is a game changer.
🏁 It’s holistic. We cover every aspect of your brand, from messaging and positioning to offer creation and audience targeting. It’s a 360-degree approach to building a powerful brand.
🏁 It’s practical, not theoretical. No fluff or vague advice here. After each session, you’ll leave with a concrete, actionable plan that’s designed to move your brand forward and drive real results.
🏁 It’s results-driven. The strategies we build aren’t just for short-term wins. We focus on creating systems that generate sustainable, long-term growth for your business.
🏁 It’s personalised to your business. Everything we do is crafted to your unique goals, challenges, and vision. You’ll never have to worry about cookie-cutter advice that doesn’t fit.
🏁 It delivers clear next steps. After each session, you’ll know exactly what to do to continue building your brand, with a step-by-step roadmap that ensures you stay on course.
🏁 It's not corporate. When I first got started in the industry, I was searching for brand strategy resources and the only training I could find felt suited for corporates with large teams. Strategy is for smaller businesses, too, and I'm on your level, so the sessions are all super relatable and easy to follow.
🏁 We get results fast. In just 30 days, you can have a fully fleshed-out brand strategy with defined offers and audience, so you can start making cash on tap.
🏁 It covers everything from audience to offers so you can build a brand that resonates so deeply with your audience that they wonder how they ever lived without you.
🏁 It helps you choose your own direction. No more relying on algorithms or chasing the latest trends—just a solid, reliable strategy that keeps you ahead of the game.
BRAND BREAKTHROUGH IS PERFECT FOR YOU IF...
💎 You’re tired of winging it and want a personalised, no-fluff approach to brand strategy that’s designed specifically for you.
💎 You’re done hearing "I need to think about it" from potential clients on sales calls because they don’t see the value in your offer—it's time to change that with a strategy that resonates.
💎 You’re ready to stop blending in and start building a brand that truly stands out in your industry.
💎 You’ve tried following the formulas and tactics of other service providers who seem to have it all figured out, but they’ve never quite fit your style or delivered the results you’re after.
💎 You’re looking for ongoing support and feedback, not just a one-and-done solution. You'd love a coach and cheerleader who’s by your side throughout the process.
💎 You’ve been undercharging or doubting the value of your services, and you’re ready to position yourself as the go-to in your niche instead of losing clients to cheaper competitors.
💎 Imposter syndrome is getting in the way of success and you're ready to build the confidence to show up and market yourself.
💎 You’re done feeling awkward or uneasy when talking about your prices and want to feel confident and proud of your offers.
💎 You're ready to believe in your brand and get obsessed with it, knowing that when you do, your future clients will too.
💎 You crave personal support and feedback through every step of the process, so you never feel like you're figuring it all out alone.
💎 The thought of sharing your rates makes you feel physically ill, and you're ready to change that narrative for good.
💎 You want to get your brand right from the get-go without the stress of trial and error.
IT'S PROBS NOT FOR YOU IF...
🙅 You're looking for a quick fix and aren't willing to put in the time and effort to build a solid brand strategy.
🙅 You prefer DIY solutions or self-paced courses and don’t want hands-on, one-on-one guidance. (Check out Booked & Branded: Brand Strategy Formula if you'd prefer a self-study course!)
🙅 You’re already completely booked out and your current strategy is working like a charm. Go you!
🙅 You expect immediate results without any effort or action on your part.
🙅 You want to follow the latest trends rather than create a timeless brand strategy tailored to your business.
🙅 You prefer to work in isolation and don't want feedback, accountability, or support.
Still here? Amazing! That means Brand Breakthrough is the perfect fit for you.
YOU'VE GOT QUESTIONS? I'VE GOT ANSWERS!
Absolutely! I strongly (STRONGLY) recommend it. A solid brand strategy is essential for standing out in today's competitive market. Without it, your brand design lacks depth, resonance, and impact. Are you eager to attract your dream clients, stand out from the competition, and foster lifelong fans? If so, strategy is your secret weapon!
Clarity to Clients is a brand strategy service that's like having a personal brand whisperer in your corner! I’m all about crafting bespoke brand strategies that make your business shine brighter than a diamond in the rough. Together, we'll uncover the essence of your brand and develop a plan that sets you apart in the bustling world of creative services.
Where do I begin? Clarity to Clients isn't just another run-of-the-mill brand strategy service. We're all about the personal touch, and we go DEEP into your brand's DNA to craft a strategy that's as unique as you are. No cookie-cutter solutions here, just pure, unadulterated brand magic!
In just four short weeks, you could be basking in the glow of your brand's newfound clarity and confidence. Four weeks is all it takes for me to craft a strategy and set you on the path to brand success. It's like a whirlwind romance with your brand's future!
Think of the initial consultation as a catchup with your brand bestie. It's a chance for us to get to know each other, sip some virtual champagne, and discuss your wildest brand dreams. We'll chat about your goals, challenges, and aspirations, and see how I can make Clarity to Clients the perfect match for you.
Not at all! Whether you're a seasoned pro or just dipping your toes into the world of creative services, Clarity to Clients is here to help. I cater to both established brands looking to attract more aligned clients and emerging brands seeking to make their mark. Everyone's welcome in our brand family!
Absolutely! I’m proud to showcase the success stories of my past clients. Head over to our portfolio or drop me a message, and I'll be happy to share case studies and examples of my work.
Your satisfaction is quite literally my top priority. If you're not over the moon with the final Brand Strategy Guide, don't fret! I'll work closely with you to address any concerns and make revisions until you're completely satisfied. After all, if you’re happy then I’m happy. Though you can be assured, my clients rarely have revisions.